Myths About Complex App Users

Summary:Three stereotypes explain much resistance to improving the usability of complex applications for domain-specific tasks: that people like the old ways, that they are experts in the existing UI, and that training will make up for bad design. All are misleading.

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Kate Kaplan尼尔森是见解建筑师诺曼集团。manbetx官方网站手机版她specializes in the application of human-centered design and research practices to enterprise UX challenges.

Prior to joining NN/g, Kate was VP of Strategy at the digital marketing agency Centerline Digital, where she led a cross-disciplinary team of UX designers, content strategists and digital marketers in solving complex problems for high-technology B2B organizations, such as IBM, GE and National Instruments.

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