参加本课程并通过考试赚取1 UX认证信用,这也符合可选的UX Research Specialty。
了解有关NN / G的更多信息UX认证Program.
了解如何在UX设计过程中进行成功的发现阶段,以确保您建立最好的事情。
In this course, you’ll learn how to:
本课程是与研讨会的互动讲座。通过深入练习,您将学会申请和练习引入的概念和技术。
The course also includes:
参加本课程并通过考试赚取1 UX认证信用,这也符合可选的UX Research Specialty。
了解有关NN / G的更多信息UX认证Program.
本课程介绍了发现短语和the theory and tools that go into it, really well! I was worried that I would already know a lot of the content initially but in the end I realised that there was lots of gaps in my knowledge that I needed filling. Thank you Maria, Therese and the other nn/group support for making it a really interesting course."
Nathan Wood, Passion Digital
“如果您需要了解将发现阶段放入行动的工具和流程并说服您的经理或利益相关者,那么这门课程会给您提供所需的所有信息。”
理查德儿童,天空
“作为一部是众多发现的一部分的人,这门课程向我的目光睁开了我不知道的许多策略和最佳做法。听起来有一个良好的平衡,我觉得我曾经有多人我将定期使用的技术前进。“
Damian Kuehn, Vancouver
"Yes definitely! I'm always told that we are doing discovery at work, but there is NEVER a consistent structure to it, and we just go off and research without a clear goal. Loved seeing a more structured approach to such a messy phase of the project, lots to try out with my team :) Loved the sprinkle of many mini exercises too! Definitely helps cement what was being taught."
More Participant Comments
"Discovery was a whole new thing to me, I learned a lot today."
Ingrid Pigueron, Freelance, Paris, France
"Discovery is foundational to good design! As a content strategist, I'd done discoveries before, but this class gave me new tools, tips, and things to think about. I can't wait to put this to use at work and add more rigor to our content design org."
Sarah Mohs, Intuit, Minneapolis, MN
"Maria is very knowledgeable and the course structure was perfect for my needs: a mix of teaching, individual and team activities, as well as real life examples. It gave me insights about how to structure my future discovery sessions and most important, what to do/don't do to make them work. I will certainly be able to apply these learnings on my day to day job. Thanks!"
Constantina, Musgrave, Dublin
"Maria made the course easy to follow highlighting what a Discovery should and shouldn't contain, with case studies to illustrate different areas. It was very helpful that Maria answered our various questions so that we could relate the knowledge to our own situations. Thank you very much."
Erika Street, UK
"Extremely valuable knowledge. Everything here was without doubt use to me and improve the way I work."
Ian Merry,Esure Insurance,Surrey,英国
"The course was incredible. Despite having made discoveries in practice, I learned a lot in the course and cleared up my doubts."
Roberta de Medeiros Fernandes,Serpro,Refife
"Even if you have loads of Discovery Experience, this will help you frame it all in a nice measured and marketable package. It is always great to see how others are working and the interaction with other students was hugely useful."
Martin Kerr, Scottish Enterprise, Glasgow, Scotland
“关于发现过程的一个非常有洞察力的课程,特别是如果你刚刚在这个领域开始,或者你的公司刚开始做他们的话。任何努力更好地了解他们的行业和用户的人。玛丽亚可以完善地送回材料回答了我们所有的问题。强烈推荐它!“
Primoz Kos, Cleanshelf, Ljubljana, Slovenia
"If you want to solve the root problem rather than designing for the symptoms, then this class is for you. This class is all about solving the right problem."
Elyse Girard, University of Virginia, Charlottesville, USA
“我在参加发现工作(虽然我满足于战略家而不是UX的研究人员),但仍然从这门课程中学到了很少的经验。演示者非常出色,我真的很喜欢我的突破会话团队和在线物流是无缝的。做得好!“
Susan Janes-Johnson, Regions Bank, Birmingham, U.S.
"Great course for getting a good overview of what goes into doing a discovery, with excellent breakout sessions where you get to tackle a problem together in a group."
Annika Madejska,芬兰托特特
"Really loved the organisation of this course and the incorporated activities. Maria was an excellent teacher and the materials were well presented with further readings, references and resources provided at every stage. I am new to this area, so I gained an awful lot of new knowledge. Thank you so much! Course ran super smoothly and Rachel worked in such perfectly timed sync with Maria, that all of the related links, polls break-outs were added with pin-point accuracy. Brilliant teamwork."
Lani Raukawa Field, Signify Ltd, Wellington, Aotearoa, New Zealand
"Very nice overview of the process itself and great online experience — I was expecting some technical difficulties and faced none. Thanks!"
Monika,Vinded,Vilnius,立陶宛
"I am very grateful to have taken this course with Maria Rosala. Maria is a brilliant presenter; She covers the material at just the right speed, in just the right depth, making sure to never rush and ensure everyone clearly understands the content before moving on."
克里斯托弗巴特勒,埃森哲
"I feel this course was really well done and will be immediately applicable to my work. I appreciated the opportunities to ask questions and get useful answers very quickly."
Bryan Jayne, WebMD Health Services
"I learnt a great deal not just about how to run discoveries, but also how to convince stakeholders that it is crucial. The instructor was great, and answered our questions very well!"
Tan Sei Yee, Government Technology Agency, Singapore
"Makes you realise how important it is to understand and define the problem statement and the different ways to arrive at it."
Deb Ghosh, UK
"Great primer on how to get started on projects to identify and uncover what you don't know, and align stakeholders on what you are hoping to achieve."
Lynne Venart,美国大屠杀纪念馆
"This course filled my back pockets with a lot of tactical strategies to frame problems, and scale the discovery process upon, as opposed to rolling the ball with business requirements that are built based on assumptions about what the right solution is, oftentimes with full of biases. As a solo-person-team, I've also learned that the discovery phase will be much more effective in a collective effort, and not in isolation."
Constanza Schmidt, GoPro, San Mateo, California
"This course is worth taking to know the ins and outs of discoveries, and how everything comes together with stakeholders, user research and delivery."
Tia Escobar,UXC,Web.com组,杰克逊维尔,FL
“这门课程在我对发现阶段的了解中填补了一些差距,并提供了我可以使用前进的具体工具。它良好,并涵盖了一天中可以吸收的信息。Maria和Kim在线管理格式令人难以置信,进一步巩固了我对众多会议的偏好。“
Turi Henderson-Palmer, Zone, London, UK
“我可以看出我如何开始用更为开放的方法解决问题,而不是太快迷失在解决方案和细节中。”
Jamie, Idean, London
"Any designer/researcher who is working on a new project should take this class."
Dawn, Houghton Mifflin Harcourt, Orlando
"Maria was outstanding. Despite the virtual setting, she still found a way to create a personal connection with the attendees while simultaneously teaching and sharing her expertise. I have immediate action items I can take back to work tomorrow."
Basil Frye,真实,Richmond,VA,美国
"This course is a great way to stretch your brain while learning how to become a better problem solver."
Allison Luetschwager, Delta Dental of Wisconsin, Stevens Point, WI
"This course went really well. I've attended in person in the past and I found that I didn't miss the in-person aspect as much as I thought I would. For example, the group exercises went really well, I met new people and I felt like part of a team. Overall there was a really good balance between group exercises and the lecture component."
Sara Bergquist, Government of Yukon, Whitehorse, Yukon, Canada
"I never know how valuable a true discovery phase is until I took this course. This should be a requirement for all UX and business professionals."
"If you have run discovery studies, if you are interested in them in any way, shape, or form, take this course! It is a great resource in navigating different aspects of discoveries and showing the value of the investment it takes to run them. This was an extremely thorough and helpful course overall!"
IREM ALATAS,ARGO AI
"If you're fresh to UX or a barrel-aged alum, Maria delivers a top-notch course on Discovery for anyone in the UX world."
Robert Dudley, BeyondTrust
“我爱老师之前的例子work experience. I also found the pictures of the different types of maps helpful in solidifying when and how you use the maps."
玛丽库克,弗吉尼亚大学,信息技术服务,夏洛茨维尔,美国
"This course provided a systematic approach to running a discovery exercise. The instructor was knowledgeable, pleasant, and an engaging speaker and the course was well run with a good mix of presentation and interaction."
Christopher Kearns, Voxy, New York
"This feels like a very valuable course to take sooner than later in your UX career. I feel I am now set up with a strong foundation to save time in the future and focus on the right problems from the start. Thank you Maria!"
Allie, AWS, Seattle, United States
"It was extremely interactive which is difficult to achieve with the current virtual status. Both the speaker and moderator did a wonderful job facilitating the session and I was able to come out with a higher understand of the upfront research process and I can take these skills/insights back to my team."
"This is a great course. It changed my view on discovery with a framework, information on activities, on schedule and on artifacts. I feel more confident next time I start a UX project!"
Hernani Alves,Talkdesk,葡萄牙
"It is a good course to take if you're on the Research side of UX learning, which I am and I found it beneficial. What I liked about the course is the importance of doing a discovery early on in the project to uncover your findings and report it along with an How Might We statements."
Trinise Lustre,美联储银行亚特兰大银行,亚特兰大
“建议每个人。它针对发现阶段,问题框架,映射的重要性,以改善成功实施产品/服务的业务机会。”
Georges Klopotowski, Escient, Melbourne, Australia
"I benefited from the course since the instructor was full of experience and knowledge and clearly delivered important points. I would recommend this to other people since it's a great chance to learn more outside of daily work and to think about how I can improve my current work process."
Jiyeong Lee,Fincite GmbH,法兰克福,德国
“玛丽亚是一个惊人的教练,课程结构非常好,信息丰富,信息丰富,乐趣!”
Mohammed Alanazi, HUED, Riyadh/Saudi Arabia
"I would tell people to take lots of notes, to be ready to go over various topics, to be fully engaged. This course requires a good amount of attention! I feel as though I really benefited from going over how to do a discovery stage as well as going over how to "sell" the phase as something that's useful. Too many people jump right into the building phase, but after taking this course, I have a better understanding of how to prove the importance of the discovery phase."
Ghezal, Global Affairs Canada
"I found the case studies and given examples directly applicable to my role as a user researcher working to define a discovery phase at my company; the mix of group work and lessons gave me an opportunity to flex new learnings in an applied setting, which was perfect for cementing learnings."
Elle Gover, Detroit Labs
"Essential course for those who want to make a product that really matters. You'll learn how to frame your problem, research it and come up with user issues that need to be addressed, not a pack of features to be built."
Rafael Bacchetti, Samsung, São Paulo, Brazil
"I learned how to employ, run, and, convice my team and stakeholders to embrace discovery before we move into solutioning ideas."
Derik Schneider,Nutrien AG Solutions,奥尔巴尼
"I would definitely refer anyone to this course; new and old to the UX research process. This course provided me with a lot of resources and information I could use to take back to my team and organization to provide better products to our clients."
Chris Calderon,Appddiction Studio,San Antonio
"Maria is a brilliant instructor. She delivered the content at the right pace and took a generous amount of time
to answer our questions and review our group activities, even after the course was finished. She was also open for feedback about the course, which is such a humble gesture."
Daniel González López, Microsoft, Madrid, Spain
"Excellent course taking us through all the important steps for a successful discovery. Maria is very knowledgable, and delivered at great pace. I thoroughly enjoyed it, learned some new techniques and can’t wait until my next one."
Janice Hannaway, JAH Training & Consultancy, Scotland
"If you want to focus on UX research this course a good start."
Coleen Morris, Booz Allen Hamilton, USA
“这是一种在任何类型的项目上发现的伟大路线图,并且对任何项目都可靠,但真的可以带来
light the value of the process, some wonderful tools and just how much great conversation can happen as a team and within the company that would benefit each aspect."
香农墙,融合医疗人员,奥马哈
"The case studies are extremely useful and Maria provided a comfortable environment where (it felt like) students felt confident to ask all kinds of questions."
Roshine Bagha, The Stars group, Wakefield, UK
"Awesome course that gives you a lot of knowledge and information along with many examples on how you can use and implement your learnings. Maria is amazing!"
Simina Megyes,Syneto,Timisoara,罗马尼亚
"Maria, Kate, and N/N Group put together a great course on Discovery. They provided insightful information with real world examples, and were outstanding in answering the array of questions the group thew at them. Impressed with how well this was run. I would highly recommend."
Patrick Diaz, Genentech, South San Francisco
"Very well structured content, group work and over all detail and experience. Thank you very much Maria, Kate and the NN Group team for an awesome online course. I know this is the first time for the online format and it can be quite hard to have the same experience as the conference. But being an attendee of a previous conference, I can say this format achieved the same level of excellence. On the other hand, the practice of UX is gaining momentum in Latin America and in countries such as Peru. The online format enables more practicioners to learn from you guys and continue to build the practice in the region. Once again, thank you very much, will continue to enjoy your courses in the following weeks."
Alejandro Nadal,Seek,Lima,Peru
“这门课程帮助我了解如何通过定义的规划和策略使发现更杂乱。我认为所显示的框架将是实现结构化方法非常重要。”
Cristina Relvas,Feedzai,里斯本
"I will definitely stop solutioneering and will start discovering thanks to this great course! The pace of the course was also great, loved it, and would definitely take it again."
Yolany Alcantara,Laureate教育Inc.,洪都拉斯
"This course really helped by giving concrete processes and strategies to perform Discover phase, as well as compelling arguments to make advocating for the value of the time spent on Discovery."
Hayley Staten, Cerner, Kansas City, USA
"This course was fantastic - I learned a lot through the group work, even over Zoom."
Matt, XPO, Chicago, USA
"This course is crucial for anyone whose mission is to create better user experiences (i.e. everyone!)."
Rachael Moses,Abercrombie&Fitch,哥伦布,俄亥俄州,美国
“拿走它!我喜欢这门课程覆盖了整个发现阶段,从开始到结束。我走开了策略,即我可以立即在我的工作中融入工作,并在与参与我们研究的队友和利益相关者分享概念流程。议题不仅是良好的清新者和新方法的混合,而且它们以适用的方式分享。“
"It is a great course which cover all the important aspects and importance of incorporating Discoveries in the project model to learn the real problem the users are having, rather than simply building solution based out of assumptions and not facts."
Divine Lakshmi, Austin, TX, USA
“很棒的课程!学到了很多东西,享受团队会议。给出的材料将使回到我的团队真正有益。”
Nicole Kina, Ford Motor Company, Dearborn MI, USA
"This course is a great way to get an understanding of the skeleton of discoveries. Although no two discoveries are the same, the course gives you a better understanding of the options available to you, to uncover important insights about users, while framing the project for the ideation phase."
Oreoluwa Oduwole, Home Office, London, UK
"This course on Discoveries Building the Right Thing is an invaluable guide to those in the UX field.
By attending this training, you will learn how to focus on the right problems and ask the right questions.
For your next Discovery this learning will be your guide to success."
肯·休斯,Ons,Cardiff,英国
“我会极力推荐它!”
Jessica Robertson, Innosphere Systems Development Group, Breslau
“当我认为发现是设计过程中的关键时,我会高推荐给任何人!”
Bradley Smith, Procter & Gamble, Newcastle, United Kingdom
“这是一个良好的理论和实践知识,用于设计的发现和实验过程。提供的信息非常清楚地立即申请。它给了我在我的研究过程中适用的其他工具。”
Andrés Coronado Mendoza, Medellín, Colombia
“这门课程有助于消除围绕发现阶段的一些歧义。我觉得更有授权在工具包中使用不同的方法与我的利益相关者一起使用,了解没有一种尺寸适合的方法。”
Meredith Maines,Home Depot,休斯顿,美国
“这堂课将我与一个更广泛的工具集来完成成功的发现,并展示他们对利益相关者的价值。”
Wes Hunt, Mofiti, Bozeman, USA
"An absolute must for all digital teams! During the course you are guided through the entire discovery phase and equipped with the right toolset and knowledge to carry through into your own practice. I am going to be leading on my first discovery project and I feel confident to get started in the new year thanks to this course!"
Sian Baldwin, Cambridge University Press, Cambridge
"Go for it, a good course for everyone, not "just" for designers but any team member in any level."
Samuel Bergström, tretton37, Lund, Sweden
“我对任何人都强烈推荐这门课,哈哈s interaction with project that have discoveries."
莱昂罗斯,国家统计办公室,纽波特,威尔士
"It's always a difficult challenge to not only deliver good discovery artefacts but to know and articulate what they are and why the business needs them. This course really helps clarify this."
Sean McSharry, UX Sanctuary, London, UK
"The class was awesome! Even though I have been through the discovery stage before but this makes me realise some of the things that I have been doing wrongly. The activities were great too! :D"
Joan, Singapore
“作为一个新用户体验,没有任何交货perience in being a part of a discovery process, I now have a good understanding of what it entails and what some of the best practices are. This well-thought-out framework has alleviated much of the uncertainty and anxiety I felt around putting these concepts into practice."
妮可浩,新加坡
“作为一个设计师,这门课程帮助我学习了方法,以避免被困在设计不思考的解决方案中,这些解决方案不会解决真正的问题。”
Gio Ledda, Ledda Studio, Cochrane
"I will recommend this course to anyone who has never done a discovery session with their teams or even done a poor man's budget discovery phase (like myself). This course has come at a great time for me in terms of my work situation and as a result I now have much clarity on how I might run a discovery session at work- what to ask or even push back with confidence because I have all the great material, templates and examples to back me up. Anna was great with answering questions. The example case studies and example workbooks are worth their weight in gold. So thanks!"
Suhasini Vempati, amaysim, Sydney, Australia
“由于本课程的内容和安娜的惊人交付,我确信我会摇摆我的下一个发现项目!它带来了一个完整的不同视角于对解决方案的问题。谢谢Anna和Nichole!”
Aurora Cotto, Abarca Health LLC, San Juan, Puerto Rico
"The instructor was excellent, very comprehensive course material."
Lori Stevenson, Elsevier, Park City, USA
“我会说接受它。它提供了一个手持和洞察力的材料,你不一定听说过,可以在实践中使用。”
Cynthia Mononutu, Manulife, Hong Kong
“我已经建议本课程。Out of all the other courses i have taken this has been the most productive as it outlines and brings structure to those early stage of Discovery."
Penny, Edith Cowan University, Perth Australia
“拿走它!我喜欢它是互动的,扬声器Anna Kaley在与课程内容相关时与聊天评论非常合作。她做好了很好的准备,并使课程非常丰富,令人愉快。”
Krista Rowe, Symmetri Marketing Group, Northville, MI, USA
"You should absolutely take this course if you are trying to build and advocate for better research and discovery processes in your own organization. Our team is currently defining our own processes around discovery, and this course has given me so much more to think about! Very glad I took it!"
Josh Walz, ZoCo Design, Columbus, USA
"A must-have course for anyone involved in product and UX design. I now have a framework for supporting my team in exploring new product spaces, making sure we replace assumptions with actual insights about our users, stakeholders and systems."
Lindsay, Roblox, Los Angeles, CA
“爱情是课程,非常丰富。真的帮助我了解我的设计过程中缺少的是什么,以及如何在发现阶段制定适当的研究计划。安娜患者患有所有问题。材料和活动非常相关,而且所有幻灯片中的参考链接非常有用!“
HIMA,SF湾区,美国
“发现:建立正确的东西为最重要的设计提供了一个超级坚实的框架,以获得最重要的设计元素......任何事情!服务,产品,经验等等。强烈推荐!”
Doug Roerden,FM Global,Johnston,Ri,USA
"Take it! Will be using this as a road map for updating design process at my organization."
Calliope Gazetas,北岛学院,Courtenay,BC,加拿大
“这是必须的。如果它可用,我会告诉NN / G的新人来确保他们为他们的第一次会议带来这一点。我有这么多项目,我目前正在努力推动它到。”
Sarah Larkin,独立蓝十字,费城,PA
"I enjoyed it and would recommend it to anyone wanted to get an overview of the discovery process. Anna was great at presenting the content and it was all very interesting. Felt like it moved at a good pace and there was a good balance of theory and practical parts. The practical exercises were short on time, but I felt that was fine as it was just good to practise it, and then come back to the group and see what Anna's versions of the same exercise was."
Tom Jay, HandsHQ, London - UK
"Great course which provides a solid overview of the discovery phase of a project. Anna Kaley keeps things real and tells you like it is."
Bill Levy,Alpha Solutions,Portland,美国
"It's how every important project should start! This is a class not just for designers."
Jessica Kerbo, Abt Associates, Washington, DC
"This course is also for Product Managers. I'm a PM but I only know from this course because of my UX colleague. But as I am the facilitator of discovery, it is very valuable if me as a PM knows about those activities and how to tie them together."
Maximilian Kohl, Celonis, Munich, Germany
"I would say that this course is very everything and you learn a lot. All the concepts are simply explained."
Edwina Fautrai, Paris, France
“这真的深入了解发现所有解释和神话的发现,你需要对自己做自信。”
James Steel, Nationwide Building Society, London, UK
"For somebody who has a good theoretical knowledge of Discoveries but minimal practical experience of having conducted them, this course was absolutely amazing. Fear of failure due to lack of adequate experience held me back over the years from reaching out to decision-makers to initiate conversations on and persuade them for conducting discoveries. This course has given me the much-needed confidence to not just persuade them but also to help conduct them with the team (including the stakeholders) in the true spirit and the right manner. Thanks a ton, Maria."
Praveen Bandaru,Cognizant,爱丁堡,苏格兰,英国
The discovery phase of a UX design project is a dedicated amount of time spent defining the problem to be solved, understanding the needs of users, and learning about any technology and business constraints before any design or development takes place.
发现设定设计项目右侧,确保团队解决正确的问题。然而,许多组织没有实现它们,导致解决错误问题的风险(在这种情况下,您的设计有多伟大的情况是因为错误功能的接口失败了)。或者,发现经常被赶紧(具有很少的用户研究),缺乏方向,或者只是用作验证练习以支持现有技术选择,而不是揭示了对问题空间和用户需求的新洞察力。
Rikke Joergensen
Autodesk,旧金山