“Learning about the different frameworks for making decisions will definitely help in my role as a Product Owner, where I am often presented with challenges where tradeoffs often need to be considered. This course has given me the tools to make informed choices which I hope to employ when discussing requirements with my stakeholders!"
Richard Tanner, Atradius, Cardiff
Mikael Lindberg，Tri Optima
“One of the best, most well-researched and balanced between breadth and depth in subject material of all NN/g classes. I've taken "the missing link" in my education in terms of new and critical learning. Although a bit more academic in material, she added enough case studies, experience and created a presentation that was engaging so it was still very interesting and never got dry."
“This course translates core business principles into a design setting. Essential for those with UX brains trying to talk to those with business brains."
Neil, Severn Trent, UK
“I consider this course to be super helpful in my work activities. I'm faced with similar design decisions on a daily basis and now I feel like I have the knowledge to evaluate the situation and to ask the right questions that would help me make an educated choice."
Bozhidar Stambolov, Paysafe, Sofia, Bulgaria
“This is a great course to get a broad idea of identifying and assessing problems and making appropriate decisions for each use-case. It provides you with the tools you need to implement this from day one. The course is very well structured, and the instructor is a joy to listen to. Highly recommended."
“Right amount of content and examples to make the discussions interesting."
Shawn Rodgers, SAP Fieldglass
“The decision making frameworks reviewed in this course covered common issues and best approaches to resolve them. I can see myself putting these learnings into action immediately, to the benefit of our organization without compromising the goals of our users."
Maria Slusarev, Guggenheim Museum
“Great content which made me consider various additional techniques as a UX decision maker. Give a more holistic perspective to the overall approach to UX management in general."
“Really valuable course and helpful to have frameworks and advice to discussions. Also love the word 'satisfying'. Practical advice that I could start using tomorrow — not too theoretical."
“I thought the course was delightfully giving UX a practical view that is highly useful in my everyday. It gave me insights in decisions I make all the time. I'm sure I will be better at articulating them now"
S Busch，Kathert Interactive，Denmark
Chris Sherwood, Swansea University
Mizkala Kerem, JHU/APL
Tom Nordgren, IBIMX
“I found this workshop fantastic. Extremely useful and relevant in my role and organisation. An excellent mix of interactive exercises in groups, and solo effort. Kathryn was great and this workshop was everything I had hoped it wold be. Incredibly useful!"
Diana Low, NSW Education Standards Authority, Sydney, Australia
“Great material to help solve problems in design and what costs you suffer based on tradeoffs you have to make."
“Really great course, great delivery, presentation exercises. Easy to listen to and I really feel like I learned something new."
JD Vorheis，Jet Reports
“The content of the course was absolutely fantastic. I could apply 100% of it straight into my design process, and would definitely recommend it to professionals from various roles on product management. Great return on investment!"
Robert Ballinger, Microsoft
“Kathryn is able to tell a very structured story and is able to deconstruct any method, principle or question you throw at her."
Arjen Wiersma, Hike One
“So many valuable insights that really contextualize real world UX problems."
Lorenzo Ong, DSTA, Singapore
“Very insightful, learnt a lot of framework and techniques to deal with tricky, challenging UX situation."
“Great case studies and examples to illustrate the frameworks."
Catherine Francis, Ground Labs Pte Ltd, Singapore
“It's really useful, as I learned how and what are the methodologies to tackle different types of problems."
“I finished the course feeling like I had gained real, actionable tools and ideas. I feel like I could start implementing some of these strategies at work tomorrow and it would make a positive impact."
“Excellent material for helping UX leaders move faster and choose more wisely. The case studies were relatable and the exercises were thought-provoking. Easy to see benefits not only to me but to my organization."
“Very insightful and interactive. Loved the different group breakouts while still learning new content. It discusses different structures and framework to determine the tradeoffs and what makes the most sense to the situation or problem you have. A lot of great techniques that can be applied in real life scenarios."
Kat, Hoffman York, Milwaukee, WI
“The instructor was very clear and knowledgeable and gave good real world examples."
“Taking this course significantly helped bolster my decision making skills and understanding of the different types of problems we encounter as ux designers. I'm working with my team to establish UX design principles and I'm excited to see how that helps us!"
Carrie Clough, Sling TV, Denver
“极光是芬达stic instructor. She was engaging, clear, responsive (kept on top of questions in the chat feed), personable, and peppered in a lot of great anecdotes from her and her colleagues' experiences."
“It gives you a good sense of how to approach problems with stakeholders."
Lara Oliveira, Booz Allen Hamilton, Fairfax
“This course empowers you to articulate and quantify your decision criteria."
“Brings clarity rigor and depth to an often overlooked part of the design process. Enables and empowers UX pros to engage in decision-making effectively that drives the creation of better experiences. Massive thumbs up!!"
Damian O'Malley，Servicenow Inc.，美国圣地亚哥，美国
“Even if you know you need to do better at making decisions, and know generally that you need to be more deliberate, this course gives you specific tools and frameworks to try. Can't wait to try them out!"
Kirk Grotjohn, Truist Bank, Cary, NC, US
“Regardless of your role, the course will help you to align and understand the other stakeholders in the process."
Karolina Matyja, Itera, Oslo, Norway
“It's perfect even for someone like me, who has been a director level for a few years now. The content really does a good job at providing structure and understanding to the high level techniques or approaches we use to make decisions to solve everyday problems."
Jeffrey Yam, Magnite, Los Angeles, CA United States
“For management roles conveying the value of UX and helping stakeholders make the right choices is crucial. The course has equips you in several ways to drive those conversations and decisions which define the structure of identifying and narrowing down on what problems should be solved!"
Kshitij Kaushik，Koru UX Design LLP，印度浦那
“The Design Tradeoffs and UX Decision Frameworks course is jam-packed with loads of useful information. Super easy to follow along with Maria and stay engaged while also having opportunities for application in the polls and breakout activities. Maria is a wonderful instructor. She's clearly very experienced, knowledgeable, comfortable, and confident in what she's talking about!"
Megan Baker, Slide UX, Austin, United States
“我将this course twice if my company allowed me to do so."
Maxwell Brieden，Truist，亚特兰大，GA USA
“This shows the value of research and testing to be an advocate for the user and the business in order to build the right thing. This also challenges you to know when to pick your battles on when you need a larger research effort, or when to lean more on our intuition. I love being able they were able to put into words outcomes of tradeoffs, and when you should compromise as long as you're able to know if your decision is high or low impact, reversible or tactical vs strategic. Great stuff."
Augusto Garcia, Truist, Atlanta, GA USA
“我认为它有利于足够广泛的anyone in UX, and gives a lot of tools to use. I will definitely be reusing the class materials when I face a problem in my own design process or when I need to prioritize user needs and communicate rationale to PMs, etc. I liked all the real-world examples, and how they were also timely (I can tell the slides are updated from time to time). I also liked all the links to the slides, so I can continue learning or verify sources. I wish there was more of a summary at the end."
“This course is great as an introduction to get out of the UX shell, and learning to communicate with stakeholders in ways they can understand. The value is on bridging the gap between UX and other disciplines."
Cristian Tituleasa, Metro digital, Bucharest, Romania
“This course allowed me to gain insight into the decision-making process in the company where I work. I will therefore have several arguments to improve this process as well as more arguments to debate with the different sectors that open in the team."
“Yes, even for a senior product designer it gives a new view on known things."
Maciej Karpinski, Ricardo.ch, Zug, Switzerland
“Found this course so interesting - perfect blend of theory and practical. I can take so much of this going forward in my job when I need to make decisions."
Gunnar Carlen，Sopra Steria，瑞典斯德哥尔摩
“I really liked this course. I think it is very realistic and covers decisions and situations you would encounter in day to day projects."
Maria Rosala.is a User Experience Specialist with Nielsen Norman Group. She plans and executes independent research for NN/g and leads UX training courses. Her strength in various research methodologies enables Maria to derive in-depth insight and guide clients as they improve the UX of products and services.